Introducing the new Philips Hue Play gradient lightstrip

• Experience the thrill of the movie theater in your own living room by mimicking the content of your screen with the Philips Hue Play gradient lightstrip with whatever content you watch, play, or listen to.
• Create a truly immersive surround lighting experience with the ability to produce an almost umlimited number of colors at the same time.
• The Philips Hue Play gradient lightstrip is designed specifically for TVs on which it can be easily mounted and is available in three sizes.

Eindhoven, the Netherlands– Signify (Euronext: LIGHT), the world leader in lighting, steps up its entertainment game by introducing new entertainment product: the Philips Hue Play gradient lightstrip. Signify’s first individually addressable LED strip can easily be attached to the backside of a TV of 55 inch and larger to let it mimic the content on the screen, blending the colors together seamlessly and providing a media experience like no other. 

Our new Philips Hue Play gradient lightstrip generates multiple colors at once and blends them together seamlessly, creating a magical viewing effect around your TV. We’re proud to offer our consumers such a truly immersive experience in their own home,” continues Jasper Vervoort, Business Leader Philips Hue at Signify.
 

The surround lighting superstar
 

Every detail of the new Philips Hue Play gradient lightstrip has been designed to provide an optimal effect, offering a 45-degree light projection and a perfectly blended gradient of light. This is made possible with a series of individually addressable LEDs — all of which can produce white and more than 16 million colors of light. Mirroring whatever content you watch, play, or listen to and using the colors from the entirety of the screen, colors flow naturally into one another along the led strip, blending them together seamlessly and casting them against the wall for a unique effect behind your TV. The lightstrip is easily and optimally placed to the back of your hanging or free-standing TV with specifically designed mounts, guaranteeing the best light experience.
 

Personalize your experience
 

The Philips Hue Play gradient lightstrip works seamlessly with any Hue color-capable light, which offers a maximum amount of flexibility to create a personalized entertainment area. Users can easily customize the way their lights react to the content on their TV screen with the Hue Sync mobile app. They can control the speed and intensity of the light effects, adjust the brightness of the room, and more. To use the Philips Hue Play gradient lightstrip, users need either the Philips Hue Sync desktop app or the Philips Hue Play HDMI sync box paired with the Hue Sync mobile app. Hue Bridge required (sold separately).
 

The launch of the Philips Hue Play gradient lightstrip is part of Philips Hue’s initiative to expand its entertainment portfolio after launching the Philips Hue Play HDMI sync box during IFA 2019. In combination with the sync box and additional Philips Hue lights, the Philips Hue Play gradient lightstrip brings the surround lighting effect to a next level.